Notre Victoire
Victoire, this dope (mostly women’s) clothing store on Dalhousie at St. Patrick in Ottawa, launched a web store a few months ago and they asked if I would shoot some photos for it. The bosses of this boutique are hardly ordinary and despite my suggestion that product photos shot in studio against solid backgrounds might help sales, the only thing coming back to me was “No. We’re taking you to the country and buying you sorbet on the way home.”
OK fine… The customer is always right. Check out the location…
Also, Victoire will soon be celebrating their troisième anniversaire which is young but when shops like this open and close more often than I get haircuts, major pats on the back go to les filles continuously making their business baby grow. Obviously something is working.
There will be a flyer advertising the anniversary soon (I think there will be a party and a mix CD?) but in the mean time, here are some photos I from the webstore. Don’t forget to check it out and also their blog.
Oh PS: One brand they carry is Species by the Thousands, makers of some fine clothing and interesting jewelry pieces. Out of Brooklyn, they’re one of the only non-Canadian lines at Victoire but the spot is well deserved. I’ve talked about bearded faces on shirts before but thanks to Victoire, I now own one. Behold, la pièce de résistance. Comfy shirt too. I think it’s made by Alternative Apparel using some organic cotton mystery blend.
It might be from Brooklyn but I find there is something oddly centennial-era Canada about the illustration. Farley Mowat meets the Ookpik or something… Non?
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now only if the american dollar didn’t stink so much, i think i would have to shop there! très chouette vêtements!
Comment by reanna. — June 4, 2009 #